EA re-organizes company structure

EA re-organizes company structure	Dienstag, 19.06.2007
Electronic Arts is restructuring itself and splits into four labels: EA Sports, EA Games, EA Casual Entertainment, and The Sims. Each Label will operate with dedicated studio and publishing teams focused on consumer-driven priorities. The new structure is designed to streamline decision-making, improve global focus, and speed new ideas to the market. "This transition will be implemented over the course of the coming months," sagte EA Chief Executive Officer John Riccitiello. "EA is privileged to have a deep bench of proven talent and our new structure encourages people to bring great ideas into the market more quickly. There will be more games and services for core consumers and new gamers and better focus on operational efficiency." The Need for Speed - series belongs to the label EA Games. Electronic Arts
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#1: von Xtrem_carbon (19.06.2007 19:14)

interesting strategy coming from EA. this way people will move faster and EA won't be so "crowded" anymore, people being able to focus on their respective type of games. games would ship faster and in a larger number

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